{"id":2570,"date":"2020-10-29T11:35:38","date_gmt":"2020-10-29T11:35:38","guid":{"rendered":"https:\/\/bluemoonmarketing.jp\/en\/?p=2570"},"modified":"2025-08-07T11:40:40","modified_gmt":"2025-08-07T11:40:40","slug":"spl_crowdfunding","status":"publish","type":"post","link":"https:\/\/bluemoonmarketing.jp\/en\/spl_crowdfunding\/","title":{"rendered":"\u3010Partner Information\u3011 Hello Kitty Land Tokyo wants to go ahead with its 30-year anniversary party aiming for support through crowdfunding"},"content":{"rendered":"
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Partner’s Press Release<\/h1>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_column][\/vc_column][vc_row_inner][vc_column_inner offset=”vc_col-lg-offset-2 vc_col-lg-8 vc_col-md-offset-2 vc_col-md-8″][vc_column_text]\n

\u3010Partner Information\u3011 Hello Kitty Land Tokyo wants to go ahead with its 30-year anniversary party aiming for support through crowdfunding<\/h3>\n

Sanrio Puroland is hoping for backing from fans worldwide to be able to celebrate its 30-year anniversary despite the many challenges the theme park had to face through Covid-19. The entertainment company has created a crowdfunding platform appealing for donations to support the production cost of the special birthday event.<\/p>\n

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Main Visual<\/p>\n

Tokyo, Thursday 29th<\/sup>\u00a0October, 2020<\/strong>\u00a0\u2014 Sanrio Puroland, best known as Hello Kitty Land Tokyo, (https:\/\/en.puroland.jp\/<\/a>) will be celebrating its 30th<\/sup>\u00a0anniversary with a special event on 7th<\/sup>\u00a0December 2020.<\/p>\n

Sanrio Puroland 30th<\/sup>\u00a0Anniversary website:\u00a0https:\/\/www.puroland.jp\/30th\/<\/a>\u00a0(Japanese Only)<\/p>\n

The well-loved theme park which first opened its doors in 1990, has been giving joy to around 50 million visitors since its inception. Although the current worldwide epidemic has put a strain on the theme park\u2019s operations and greatly limited the range of live events, Hello Kitty Land Tokyo wants to go ahead with its plans to create a special birthday celebration and is looking for support from its fans and friends around the globe.<\/p>\n

Sanrio Puroland has been very serious with their measures to contain infectious diseases. After five long months of complete closure, Hello Kitty Land Tokyo started a partial and careful reopening making limited tickets available only on lottery basis. And as from September the theme park has been turned into a reservation-only facility, i.e. entrance tickets have to be purchased online in advance of the visit. Hello Kitty Land Tokyo put many procedures in place to ensure both visitors\u2019 and staff\u2019s safety and comfort.<\/p>\n

\u201cIt has been a challenging year and we had to adapt our entire programme and workings to meet the requirements of the times which has not been easy. But our mission to bring joyful energy to our visitors has not changed. We are still a unique place where people can connect with our lovable Sanrio characters and simply relax\u201d explains Yuya Makizato of Sanrio Entertainment \u2019s Sales Department. \u201cWe had to re-evaluate our plans for the celebration of our 30th<\/sup>\u00a0anniversary and after much thought decided to try to make the project happen through crowdfunding and with the support and cooperation of our Sanrio friends and followers.\u201d<\/p>\n

Sanrio Puroland set up a crowdfunding site where sponsors are invited to support the anniversary event and choose the amount, they would like to donate which can start from as little as 1,000JPY (a little under 10USD). All sponsors will receive a special thank you gift (mostly in digital format) as a token of Hello Kitty Land Tokyo\u2019s gratitude. These will include especially designed digital certificates to acknowledge the support and thank you videos. More information about the crowdfunding option can be found\u00a0here (<\/em>https:\/\/motion-gallery.net\/projects\/spl-ohl<\/em><\/a>\u00a0)<\/em><\/p>\n

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Appendix: Examples of \u2018Thank you Gifts\u2019 which are available for sponsors outside of Japan<\/strong><\/h2>\n

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